About Me and Why I do what I love ...
In his teens, he confronted his family's
financial instability caused by his father's
health crisis. Taking charge during this
difficult time taught him the crucial
importance of reliable data in making
financial decisions. Driven by this personal
experience, he developed a passion for
leveraging data and insights to innovate
digital tools and experiences. His goal is to
help consumers and businesses enhance
their financial well-being, just as he did for
his family.
This has led to a 20+ year rewarding and
successful career in Fintech and Financial
Services. His career really began as a
financial analyst out of college. Since then
he held roles ranging from management in
Digital Marketing to leadership in Product
Management, most recently at Wells Fargo.
Tobias takes pride in what he does and he
is great at it.
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Expertise
Product Management
Agile Methodologies
Vision, Strategy & Innovation
Feature Roadmapping & Backlog
Prioritization
Full Stack & Full Product Lifecycle
Marketing & Digital Strategy
Digital Marketing & Optimization
Omni-channel Go-to-Market Strategy
Leadership & Team Management
Cross Functional & Team Leadership
Problem Solving & Execution
Business Case Development
Inspiring communicator
Analytical & Technical
Data Insights & Storytelling
Data Driven Decision Making
Technology Savvy
Optimization: Analytics & A/B Testing
Success metrics reporting
Style
Steering Tech Teams with Clarity and
Vision
Tobias stands out for his data-driven leadership and the positive energy he fosters in his teams. Skilled in unitingdiverse perspectives towards shared objectives, he delivers outstanding customer experiences. These are crafted iteratively from data insights and continuously optimized for peak performance.
“ The strength of the team is each individual member. The strength of each member is the team” Phil Jackson.
Reputation earned
”... unwavering commitment to designing the best end-to-end customer experience which often required challenging the status quo and long accepted norms of our industry." VP, Innovation “Throughout his work he brought his deep knowledge of digital strategy as well as the executional rigor needed to successfully bring strategic visions to life ” EVP, Marketing “I wholeheartedly recommend Tobias for any role that demands a strategic thinker, a collaborative leader, and a results-driven innovator.” VP, Scum Master
ROI DRIVEN
Increased revenue 12% and Customer Satisfaction (NPS) 5% by launching data driven, digital experiences that showcased product benefits.
Improved speed-to-market 5 x by becoming an organizational advocate for agile product management methodologies.
Improved marketing campaign ROI 60% by building analytics and reporting platforms and processes, enabling product and marketing campaign optimization.
Improved speed-to-market 5 x by becoming an organizational advocate for agile product management methodologies.
Improved marketing campaign ROI 60% by building analytics and reporting platforms and processes, enabling product and marketing campaign optimization.